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Age Old Grocery Debate – Generic or Name Brand

Posted by idawrites on November 19, 2009 in Coupons, Food, Shopping |

I was spending some quality time on twitter this morning… or catching up on my distractions (tomato tomahto)… when I spotted a link to this interesting YouTube video, posted by Elizabeth of Table for Five.

Every once in a while, the Generic Vs. Name Brand debate kicks up and makes the rounds on the ‘net. I find that my opinions on grocery shopping and whether to buy name brands have changed drastically over the last few years. Once upon a time, I only purchased generics for just about everything.

When NOT to buy generics:

Since I got started with The Grocery Game (THANKS LISA!), I don’t buy generics when the name brand costs less than the generic. Trust me, this DOES happen. Often times, the name brand items go on sale for at or near the same price as the store brand. Paired with a coupon, you can often find name brands for a LOT less than the generic.

Coupon or not … sale or not… there are some things I simply will not purchase the generic versions of. Toilet paper is at the top of that list.  End of discussion. Coffee is another. This list is different for everyone, but I’m willing to bet that everyone has at least one.

When TO buy generics:

I buy generics when the things I need are

  • not on sale
  • not cheaper with a coupon
  • I know the generic is of the same quality as the name brand

That’s it. No rocket science here.

What about you? Do you buy store brands or name brands? Why?

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