Back in March, I wrote a post about my friend who owns the Mom & Pop coffee shop in our town. It’s a fabulous coffee shop and the owner has done a great job turning it into a place we love go to. We’re going to miss her. Mark and I stopped in to get coffee and bagels this morning and the owner told us that she’d be closing her doors by the end of the month.
This little coffee shop has held on for far longer than Mark and I thought it would. It opened in a new shopping center about 2 years ago, when there was nothing else on that stretch of road. Last year, a McDonald’s and a Starbucks went in side-by-side across the street from the shopping center. Both the McDonald’s and Starbucks are on the right hand side of the road during morning rush hour, and when given the opportunity to get coffee from a drive-thru without crossing the street instead of driving into the shopping center, getting out of the car, and going into the shop, it’s easy to see why her business dropped off so much.
I guess the old saying is true: Location is Everything! No matter how great her product was, or her personality, or how comfy her chairs… sometimes it’s all about the location.